The New Mississippi River Bridge is coming along quickly, and will soon raise the visibility of the Near North Riverfront neighborhood, and its main drag North Broadway.
This section of Broadway has a fairly intact built environment and is home to many businesses. Admittedly it’s in pretty bad shape, but the potential here is humongous.
Although the thoroughfare is major and many of its buildings are large, the street still has a human scale. One of my favorite parts of coming here on the weekends is the large number of people out on their motorcycles (presumably many of them are in the area for Shady Jacks).
Because this area is about to see a lot more traffic, developers will be tempted to build truck stops and drive-thrus with giant billboards and signs to advertise them. Competitions for who can build the biggest and newest gas stations (or chain drug stores, etc.) have destroyed enough of our great intersections and commercial strips.
I hope the city is working to ensure that development around the new bridge will help knit together the neighborhoods north of downtown, rather than create more barriers in the form of auto-centric development. 670 Million dollars is a big investment that St. Louis needs to take advantage of.